Sidepart Helps Build a new Digital Brand for a Top Ottawa Real Estate Firm.
The Twin Team
Since 2008, The Twin Team have been real-estate leaders in the nation’s capital market. As three time members of the Royal Lepage Chairman’s Club (Top 1% of agents across the country), the team built their success by consistently providing high-quality service specifically tailored to each client. Therefore they needed a digital home for their business that could accurately reflect the knowledge and professionalism provided to every client.
Today’s real-estate world is radically different than it was 10 years ago, homebuyers now have access to endless real-estate data and information. Some agency websites try to compete with this directly.
Instead of swimming against the current, we wanted to build a site that complimented the mass availability of information, and created additional clarity for potential clients.
The previous website lacked clear direction, mobile support and overall user experience. The Twin Team asked Sidepart to help translate their holistic approach to real-estate into a timeless communication platform that could serve as the foundation for their digital presence.
With a massive increase in overall site performance, Sidepart delivered a site that helps the team stand out in a crowded industry.
Project
Full Service Website Design
Client
The Twin Team
What We Did
Responsive Web Design
UI/UX Design
Performance
Using optimization and responsiveness as measures of success, Sidepart wanted to deliver a website that could serve as a wealth of industry knowledge and listings, while still attracting new clients. Fully automated DDF integration automates the uploading of new listings straight from MLS. The new Twin Team website boasts industry leading page speed, response times and still features best-in-class user experience.
PAGESPEED RANK
97/100
Before: 5%
YSLOW SCORE
94/100
Before: 54%
SITE LOAD TIME
2.5s
Before: 7.2s
The Results
A fully responsive website that is optimized for user experience was just one of the areas Sidepart was able to improve. Some of the other areas we helped with were:
- Improved Analytics
- Redesigned Branding
- Improved Reporting
- Server Optimization